What will you learn?
You will understand how to improve your profile, add rich media, how to test that your profile will pop up high in search results. We'll also talk about the overall principles of Linkedin, how to easily improve your profile picture and how to make a post that drives engagement.
Finally, we'll also take a look at the latest changes in the Linkedin algorythm to understand how people see your posts amd how to increase your number of views.
Check the preview of course!
Course Curriculum
- Please fill in this document (Swiss VAT document)
- Introduction / What is personal branding and why is it important? (1:40)
- Principles of Linkedin (3:14)
- Your online picture (5:27)
- Check your Linkedin SEO (12:39)
- Who should you accept on Linkedin? (5:15)
- How to grow your network ? (5:35)
- How to interact online / gain influence (5:32)
- Create a Linkedin post that drives engagement (5:58)
- A deeper look at your linkedin settings and FAQs (15:24)
- Build your personal brand outside linkedin / Conclusion (3:36)
- The Linkedin App: QR code and Nearby (6:18)
- Dwell time, Polls and featured sections: update summer 2020 (5:36)
- Fine tuning your Linkedin SEO (3:32)
- The crazy Linkedin SEO paradox (4:15)
Guillaume Alexandre
Your trainer
French living in Switzerland, 15+ years experience in Recruitment, since 2014 purely focused on Sourcing. I have done more than 25 international conferences as a speaker included 9 pioneer of Sourcing Summit (Amsterdam/Munich/London/ Virtual), 3 Sourcecon (Budapest/Amsterdam/Seattle-Virtual), twice 2nd at SourceCon GrandMaster Challenge ('17'19), and many others. I am also the lead organizer of #truGeneva since 2015, co-organizer #truParis ('17- '19), and many other little things.
But more importantely and predominantely, I am a Sourcer, hands-on, all the time, 2 feet deep, and I love it
This training program is independent and is in no way affiliated with Linkedin, Sourcecon, Sourcing Summit or anyone else.